Just one more moment before the unveiling of the new uniforms for the new 2026/2027 game season, Maccabi Haifa and Adidas signed an extension of the agreement between the parties until 2031, after three years in which the club was included on an exclusive list of luxury soccer clubs in the world that operate in partnership with the giant sports brand Adidas.
We will reveal to you that on Thursday, (7/16/2026) the green players with the three-stripes brand, unveiled the green home shirt with which they will play in the 26/27 season, with a milestone of 35 years since winning the historic double in the summer of 1991, Maccabi Haifa's last season with Adidas before the current era.
In the video that Maccabi Haifa unveiled today, in which we see its new uniform for the first time, former players and stars of the film "The Big Double" Reuven Atar, Itay Mordechai and Rafi Osmo star, all three of them in the video together with today's team players Yila Batay, Yarin Levy, Eitan Azoulay, Ali Muhammad and Nabot Ratner. The home shirt was shown in a stylish cinematheque-style film produced by "Act 3", Adidas created for Maccabi Haifa for the first time a shirt with a personal, global and exclusive design.
The traditional green home shirt gets an updated version with a nod to elements from the historic 1991 double shirt, with a refreshing and innovative update and a unique texture, combining the green and white colors in the spirit of the iconic shirt from 35 years ago. The club and the brand will continue their partnership for the next 5 years.
It's great to see Reuven Atar in the city of Haifa.